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Queenie Lo on Sky News

12 April, 2022
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Queenie Lo, CEO of UXUS recently sat down with Ian King on Sky News discussing how brands are shifting to a ‘phygital’ format - the combination of physical in-store experiences coupled with unique and personalised digital ones maximising engagement for new and existing customers. Increasingly solely digital brands are looking to invest in bricks and mortar spaces to create meaningful experiences reflective of their brand. To hear more about why we are seeing this shift you can re-watch Queenie’s interview with Ian King here.

© BSkyB Ltd 2021, All rights reserved, Used with permission

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